CHICAGO, IL–While we have to wait a year to see what logo will replace the current one for Chicago Fire FC, Chicago’s newest entry in NISA unveiled their team name and logo on Tuesday. Meet Chicago House AC (AC being “Athletic Club”).
After a fan vote complete with brackets for various entries, the winning entry was submitted by fan Brian Costin. “Chicago House music has always been about peace, love, and acceptance, and has influenced music culture all over the globe,” says Costin. “But it’s not just music and fun, the name “House” also recognizes the societal contributions of the Chicago House charity serving the LGBTQ community, Jane Addams’ Hull House, and the U.S. Soccer House headquartered in Chicago. The accomplishments of these individuals and organizations can act as an aspirational guide for how Chicago House AC can make a positive impact off the pitch as well,” continued Costin. “I am excited about how Chicago House music will contribute to the club culture and the gameday experience of Chicago House AC.”
Chicago House AC beat out finalist Point Chicago (after Chicago founder Jean Baptiste Point duSable) by a two-to-one margin in the final balloting.
The colors are black (for duSable and for the Willis Tower (neé Sears Tower)), “Patina Green” inspired by the lion sculptures that stand guard outside the Art Institute of Chicago, and “Deep Rust Orange” as tribute to the city’s industrial past.
“Our goal with the Chicago House AC identity was to cultivate a strong symbol and a visual framework both globally recognized and specific to the city. Months of active conversation and collaboration with the club’s staff and stakeholders guided that creative process. We had a great challenge to unite Chicago’s legacies of sports, art, music, and activism into a compelling message of progress and inclusivity. I’m confident we succeeded in devising an identity that opens doors to a diverse community extending far beyond professional soccer.” said design lead Liam Murtaugh also designed the original Chicago Red Stars’ logo.
The club, who will begin play in August at SeatGeek Stadium in Bridgeview, is led by former Fire president Peter Wilt and William “Night Train” Veeck as Chief Operations Officer–grandson of former Chicago White Sox owner Bill Veeck. House AC have also named Fire legend CJ Brown as their first head coach.
Fans can put in deposits of $100 for season tickets for the 2021-22 season starting on Tuesday and season ticket prices for 20 matches will start at $312
NISA
Chicago House AC
